Xperia Touch is used by a German professional basketball club, Phoenix Hagen to create an innovative solution to digitalize professional sports training and interaction with athletes.
Phoenix Hagen who plays in the ProA, Germany’s second division of professional basketball, uses Xperia Touch optimizes the interaction between the coaching staff and their athletes by converting the traditional board into a touch screen. The basketball club engages their young players by providing them professional personal training using Xperia Touch. Phoenix Hagen has said the following on integrating Xperia Touch into their club via their Instagram:
“We want to assert ourselves on the court and function optimally together as a team. Therefore, we leave nothing to chance and use innovative methods. The Xperia Touch from Sony is a smart projector that is interactively used by Phoenix in various ways.”
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